fal

fal is a generative media platform for creating and scaling AI image, video, audio, and 3D applications. Built on this platform, fal Agent is a creative agent powered by Claude, with access to leading generative media models through fal’s API. Using natural language, fal Agent helps teams turn briefs into finished content, orchestrating multi-step workflows to generate, edit, and refine creative assets.

What you can do

• Generate creative assets: Create images, videos, audio, and 3D content using leading generative models.
• Edit and refine assets: Transform existing media with relighting, camera control, object removal, style transfer, and more.
• Build creative workflows: Automate multi-step creative tasks with reusable skills, from initial concepts to finished assets.
• Organize and reuse assets: Reference existing images, videos, and other assets from your library to maintain consistency across projects.
• Create with natural language: Describe your creative goals and let fal Agent select models, coordinate generation, and iterate on results.

How to buy fal

fal is available through the Claude Marketplace. If you have an existing Anthropic commitment, you can apply it here. Contact our team to find the right path for your organization.